We Started by Listening to the Silence.
We didn't plan to fix anything, just to stop pretending the old way still worked.
Our story started in May 2020—mid-pandemic, mid-chaos, mid-lockdown.
We set out with a clear goal: to build a lead generation company that removed
as much manual work from BDRs as possible.
We leaned into automation—data scraping, cleaning, enrichment, email infrastructure,
even LinkedIn behaviour emulation.
In the three years that followed, our clients closed more than $4 million in
new business.
By Q1 2023, the landscape had changed.
Sales and marketing teams had access to more automation than we'd dreamed
of when we started. ChatGPT arrived and made mediocre outreach scalable at
speed.
Suddenly, effort was optional. Originality? Obsolete. The quality of sales
outreach collapsed under the weight of its own convenience.
And in April 2024, the industry hit a wall
Google, Microsoft, and Yahoo rolled out updates that effectively ended
mass email outreach.
It wasn't shocking, because we all saw it coming.
- What if we stop trying to speak to everyone, and start focusing on the few who matter most?
- What if outreach became something people actually wanted to receive?
We combine creativity and high effort to create outreach that isn't just tolerated—it's remembered.
That's how "The Prospect Experience Company" came to be.
Everyone talks about the customer experience. The employee experience. But
the prospect experience? That's the blind spot.
What if we started treating our outreach like it mattered?
What if we considered what it actually feels like to be contacted by a stranger?
That's who we are.
We're The Prospect Experience Company.
And we'll be the reason your prospects remember you.
Our Mission is Simple
Make outreach a lot less awful.
We help sales teams stop sending things they'd never respond to
themselves.
No gimmicks. No guru scripts. Just the kind of effort that gets remembered—and
maybe even replied to.
Being noticed isn't a bonus. It's the baseline.